An Essay on Xu Zhen

Published by Kaleidoscope Asia The moment you label something, you take a step – I mean, you can never go back again to seeing it unlabelled. —Andy Warhol Out of a need for comprehension, we like putting labels on artists. But the labels of our age are not made of elegant, smooth matte vinyl lettering, shimmering in a white cube: they are the hashtags that appear, millions per second, on social networks. There is a wide array of hashtags associated with Xu Zhen: #artist, #bossofMadeIn, #Xuzhen (the brand), #curator, #BizArt, #photography, #video, #painting, #sculpt

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